← Back to BlogOctober 8, 2026
Software insight

What to Include When You Ask a Website to Promote Your Software

A simple checklist for software makers who want to submit a product for a listing, feature, sponsored article or resource placement.

A clear submission saves time for both the software maker and the publisher. Instead of sending only a product name and a homepage, provide the information needed to understand the product quickly.

1. Product basics

Include the product name, official website, company or developer name, contact email and a short description of the problem the software solves.

2. Audience and use cases

Explain who the product is designed for. Mention relevant industries, team sizes or common workflows when those details are important.

3. Features and platform

List the most useful features and supported platforms. Include version or compatibility information when it can affect the visitor's decision.

4. Pricing and licensing

Provide current pricing, free or trial availability and the basic licensing model. If pricing changes frequently, give the publisher a page where the latest information can be checked.

5. Original media

Provide authorized screenshots, logos or product images when available. Original media makes a feature easier to understand and avoids unnecessary copying.

6. Suggested topic

If you are submitting an article, suggest a topic that helps the target audience rather than a title designed only around a keyword.

7. Be realistic about promotion

No publisher can guarantee search rankings, traffic or a specific backlink outcome. The strongest submission is one that is useful enough to deserve consideration on its own.

Final checklist

Make sure the website works, the product is available as described, the submitted information is accurate, and any promotional relationship can be disclosed clearly. This gives publishers a much stronger starting point for a useful feature.